Digital Marketing

BSBMKG502 Establish and adjust the marketing mix

All businesses solve a problem for someone somewhere. Who is your audience? How will you reach them to propose your solution?

Marketing is no longer confined to selling products and services. Today it’s all about the Brand.

Learn how to engage with the relevant and most powerful marketing channels and tools. Get hands-on experience with both, offline and online marketing channels such as blogs, paid ads, SEO, digital media campaigns, video marketing and social media to create hype.

Will you need investors? Did you know that today’s investors are not interested in funding start-ups that don’t know how, where, and to whom to sell their products or services? Every start-up needs a marketing plan. What is marketing and how does it relate to business development and sales?

This is your opportunity to get your business to shine, boost lead generation and increase sales!